A Message from Marketing Enthusiast & Owner, Brittany Lettich:
With years of experience across multiple industries, I have a diverse knowledge of marketing. My goal is to be a resource and to support you in your professional journey, as well as make new connections! I have a passion for marketing and helping businesses reach their full potential.
I started off as many of us did. I graduated college then found some entry-level marketing position on a job site and, amazingly, they hired me! It turned out to be an invaluable position and experience (Marketing Assistant in the Integrated Marketing Group at HFM – the publishing company for Elle Magazine, Road & Track, Car & Driver, Women’s Day, George, etc.). Honestly, I didn’t even know what I was getting into when I accepted the role, but I sure did get thrown into the trenches and learned a lot and fast. From gofer, to data organization, to budgets, to handler, I quickly experienced starting at the bottom – so to speak. Fashion Week and Oscars events might sound glamorous, but, when you’re working the event, you’re sweaty and tired and running on every last piece of energy you can muster – and wearing all black purposely to blend into the background. On top of that, I had my first of many encounters with strong personalities and intimidating authority figures at the time, but I am grateful for it now.
I still talk to my very first boss periodically and admire him.
I continued my profession in New York City for years – working for massive publishing and finance companies as just some number on their payroll. I didn’t think I mattered; I was just a warm body at a desk doing some job for which I had little passion or influence.
I know now it wasn’t that I had lack of passion, but I wasn’t able to express it. I had no say. My opinion didn’t matter.
Eventually, I realized I wanted to work with smaller companies where I could make an impact, and where people valued what I had to contribute – because I value them.
Now, I have the pleasure of working with smaller agencies, clients, start-ups, and passion projects. My ideas, knowledge and vast skillset benefit these entities, because I dedicate myself fully to each project. The success of each project completed for a client is a reflection of me, which only motivates me further. More motivating is that the small and new businesses I work with need help to grow with limited resources, and I know how to achieve this goal.
I’m not just a warm body sitting at a desk anymore.
I love being a marketing team of one, because I get to touch every aspect of the process. This is my niche, my strength, my joy.
I am happy to wake up and work, but I see it as fun – not a job anymore.
Brittany is an energetic and results-oriented marketing professional with diversified talents that yield success, such as web development, digital, content, social media, event planning, automation, email, lead generation, customer service, sales support, and advertising. Ms. Lettich is passionate about and well equipped to help small and new businesses grow.