Help for Marketing Your Small or New Business
- Get new clients
- Publicize and market your business
- Brand your business
- Use free and affordable tools optimally
- Learn of other integrated marketing strategies to grow
From digital marketing to more traditional tactics, new and small business owners can benefit from these 15 tips:
- A POWERFUL LOGO
- CONSISTENT BRANDING & MESSAGING
- CREATE A WEBSITE
- OPTIMIZE YOUR WEBSITE
•Search engine optimization
•Analytics: Google Analytics, Google Search Console, heat maps – and more! - EMAIL MARKETING
- OWN YOUR BUSINESS PRESENCE ONLINE
•Google Business Page: offers and posts
•Yelp
•Other neighborhood websites - SOCIAL MEDIA
- ORIGINAL CONTENT
•Blogging & guest blogging
•Promotional videos - CONTESTS
- BUSINESS COLLATERAL
•Business cards
•Fliers - LOCAL AWARENESS
•Better Business Bureau
•Local community groups & networking - WORD-OF-MOUTH
- ADVERTISE
•Re-targeting
•Social media - PARTNERSHIPS
- A PERSONAL PUBLIC PRESENCE
•Speeches
Download the Checklist with Resources Now!
